- New Giulia book launched in Bologna.
- Written by museum curator Lorenzo Ardizio.
- 208 pages, Italian and English text.
- Four heritage saloons on show until 25 October.
- Sold at shows, bookstores and online.
A new volume tracing two generations of the Giulia sports saloon, titled Alfa Romeo Giulia: Timeless Classic, was presented on the opening day of Auto e Moto d’Epoca Bologna 2026, the biggest classic car event in Italy. The exhibition, one of Europe’s largest classic motoring gatherings, runs until 25 October.
The launch took place on the Alfa Romeo stand during a talk with the author, Lorenzo Ardizio, Curator of the Alfa Romeo Museum in Arese, alongside Eugenio Franzetti, Global Marketing Director, and Alessandro Maccolini, Design Project Manager. Drawing on historical research and first-hand accounts, the three speakers covered the sporting record of the 1960s saloon and the background to the creation of its modern successor.
What the Alfa Romeo Giulia book covers
Santo Ficili, Alfa Romeo CEO, writes the foreword. He describes the Giulia as “one of those cars that manage to create an authentic emotional bond with their drivers” and calls it “a timeless automobile, one worthy of preservation”.
The story starts well before the 2015 debut of the modern car, moving from the post-war saloons and the original Giulia through to the Quadrifoglio. It then explains how the current model began as a project initially kept secret, driven by Sergio Marchionne’s determination to return the brand to a leading position, with designers starting from a blank sheet of paper.
First-hand accounts, technical insights and a large photo collection take readers behind the scenes. Particular attention goes to the Giulia Quadrifoglio and its special and limited editions, including the Giulia Quadrifoglio Luna Rossa.
Four Alfa Romeo saloons on the Bologna stand
Working with the Alfa Romeo Classiche division, the brand is displaying four sports saloons in Hall 32, three of them from the Arese museum collection. Leading the line-up is the 1963 Giulia TI Super, a ready-to-race version unveiled at Monza on 24 April 1963, with only 501 built and a 1.6-litre, 112hp twin-cam engine. Next to it sits the 1987 75 Turbo Evoluzione, limited to 500 examples for Group A homologation and powered by a 1,762cc turbocharged twin-cam with intercooler.
Built for the International Touring Championship, the 1996 155 V6 TI ‘ITC’ used a 90-degree V6 producing 490hp at almost 12,000 rpm. Completing the group is the 2024 Giulia Quadrifoglio Super Sport, one of 275 units, with a 520hp 2.9 V6 and a mechanical limited-slip differential. Visitors can also learn about Classiche services such as Certificates of Origin, Certificates of Authenticity and restoration.
Where to buy the Giulia book
Published by Giorgio Nada Editore and distributed by Giunti Editore, the 208-page book carries bilingual Italian and English text. During the show it is sold on the Alfa Romeo and Giorgio Nada Editore/Libreria dell’Automobile stands, and afterwards at the Alfa Romeo Museum in Arese, the Libreria dell’Automobile in Milan, Giunti al Punto bookstores across Italy, www.giorgionadaeditore.it, www.libreriadellautomobile.it, Amazon and other major online retailers.
Supplied by Newspress UK (Alfa Romeo)
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