- Chery Q electric model debuts in Paris.
- “For EU. For Family” proposition formally unveiled.
- Target of 20 EU markets in 2026.
- 687 outlets and 100,000 families planned for 2026.
- 27 markets and 1,143 outlets targeted by 2027.
At the Paris Motor Show 2026, Chery gave the Chery Q, its first battery-electric model, its public debut in France. The brand also formally unveiled “For EU. For Family”, the European expression of its global “For Family” proposition, and presented a strategic roadmap for the European Union market.
Sharing the stand with the newcomer were the TIGGO 4 1.5T, TIGGO 7, TIGGO 8 and TIGGO 9 CSH. During the public days, visitors can explore the range in a family-mobility experience area.
Chery Q and TIGGO 4 1.5T in France
Designed for families, the Q combines a stylish exterior with generous space, responsive handling and intelligent in-car interaction. Its appearance in Paris marked its European public debut.
France is the first EU market to introduce the TIGGO 4 1.5T, an important volume model there. The SUV is aimed at daily family use, from commuting and shopping to school runs and weekend travel.
TIGGO 9 CSH safety testing in Romania
In September, the TIGGO 9 CSH passed both engineering tests at the Black Sea Safety Challenge in Romania. These were conducted in front of more than 150 European journalists and German technical experts.
Chery expansion plans for the EU
Having entered the EU market in 2025, the brand now has a presence in 18 European countries, with cumulative sales of more than 160,000 vehicles. Under the new plan, it will expand into 20 EU markets, establish 687 sales and service outlets and serve around 100,000 EU families in 2026. By 2027, those figures are expected to rise to 27 markets, 1,143 outlets and 300,000 families.
The roadmap also covers stronger local research and development, production and service networks, along with plug-in hybrid, hybrid and battery-electric powertrains. Group-wide, Chery Auto is targeting net zero across its own operations by 2037 and across its value chain by 2047. A series of events under the Chery International User Summit 2026 will follow in October with the theme “Together. For Family”.
Chery in the United Kingdom
In the UK, the brand launched in August 2025 with its TIGGO SUV range, each model available with Chery Super Hybrid technology. British customers receive a seven-year warranty and complimentary roadside assistance, with a retail network of 85 locations.
Supplied by Newspress UK (CHERY UK)
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