SA Rugby have announced that an agreement has been reached with Nike to return as their technical apparel provider next year.
They have agreed on a six-year deal which will see Nike Spring appearing on the Springboks jersey in this period including in 2023 and 2027 Rugby World Cups.
“We enjoyed a great relationship with ASICS and really appreciate the contribution that the company made over the past eight years,” said Jurie Roux, CEO of SA Rugby.
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“It’s always sad to see a valued partner depart but we understand that business strategies shift over time and we wish ASICS well in its continued journey in South Africa.”
While the ASICS EMEA CEO, Carsten Unbehaun, said: “ASICS has been a proud sponsor of the South African Rugby Union (SARU) since 2014, supporting their national squads including the famous Blitzboks Sevens and Springboks teams.
“However, since 2020, ASICS EMEA has been realigning its activities to focus on key sports categories; running, tennis and indoor. Consequently, and in agreement with SARU, ASICS will not renew the contract. We want to thank SARU for its support through the years and wish the team the very best.”
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Roux said: “We’re delighted to welcome Nike on board. It is an iconic global brand whose vision for their Springbok partnership impressed us from our first conversation.
“Nike has big plans for the partnership and we’re looking forward to formally launching our new alliance next year.”