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Home Motoring

Toyota opens public design contest for Comrades centenary cap

Every one of the roughly 28 000 runners in the 100th Comrades will receive the winning cap, and entries close on 30 October 2026.

Ruan Venter by Ruan Venter
2026-10-21 12:02
in Motoring
Toyota magazine cover: Opens public design contest for Comrades centenary cap, with the writer's by-line.

The motoring cover made for this story. Visuals by PubgentIQ AI & MotorPress

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The story in brief
  • Public invited to design Comrades Centenary Cap.
  • Winning cap goes in every race pack.
  • About 28 000 runners expected in 2027.
  • Entries close on 30 October 2026.
  • Winner announced on 13 November 2026.

Members of the public in South Africa can now submit designs for the official cap of the 100th Comrades Marathon, through a competition run by Toyota South Africa Motors called The Greatest Cap Ever Worn. The winning design will be included in every participant’s race pack for the centenary race in 2027.

The race between Pietermaritzburg and Durban celebrates its centenary under the theme The Greatest Story Ever Run. With approximately 28 000 runners expected, the chosen cap will be worn by participants from South Africa and around the world.

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Toyota and the Comrades Marathon

For more than two decades, the carmaker has been the official vehicle and mobility sponsor of the world’s largest and oldest ultramarathon. Its fleet covers lead vehicles, race officials, medical support and logistics teams along the route, while the red-and-white Toyota Last Mile marks the final stretch.

For many runners, the annual cap is a memento of months of preparation and of crossing the finish line. “We wanted to create an opportunity for South Africans to leave their own mark on its history,” said Tasneem Lorgat, General Manager: Marketing Communications at Toyota South Africa Motors.

Prizes for the winning cap design

The winner receives a VIP Comrades Marathon hospitality experience, travel or flights to Durban, one night’s accommodation and an invitation to the Comrades sponsor and partner dinner. Also included are an entry into the Comrades Marathon Toyota Win-A-Car lucky draw and a wearable technology prize package valued at R11 500.

Rounding off the package, the winning design will be mounted on a display and signed by Comrades champion Gerda Steyn, an ambassador for Global Team Toyota Athlete.

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How to enter the cap competition

Entries close on 30 October 2026. The official design template and the terms and conditions can be downloaded at www.toyotacomradescap.co.za. Shortlisting and public voting follow from 2 to 12 November 2026, and the winning design will be announced on 13 November 2026.

Supplied by MotorPress (Riaan Esterhuysen, Senior Manager: PR & Corporate Communication, Toyota South Africa)

This story is based on aggregated news, press release(s) or other sources and was prepared with the help of AI tools, which can make mistakes. Prices, specifications, general information and availability may change, so confirm the details with the manufacturer, other news sources or a dealer.

Tags: MotorPressToyota
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